Peyto Studio
Information
Jumping Joseph
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Jumping Joseph is the studio name for British screenwriter and producer Matthew Graham, known for his work on titles including Ashes to Ashes, Life on Mars, and This Life. We were approached with the brief of creating a branding to represent Matthew’s output in an effective, clean, but playful way, that would fit within industry standards and translate well into animated idents.

The logo and subsequent brand we created for Jumping Joseph is simplistic in nature, allowing for the content of whatever it’s placed within to take precedent. Opting for a friendly sans serif and minimal colour palette, the branding is friendly and approachable, an unassuming but memorable stamp to be placed alongside Matthew’s creations.
Jumping Joseph
+
-
Jumping Joseph is the studio name for British screenwriter and producer Matthew Graham, known for his work on titles including Ashes to Ashes, Life on Mars, and This Life. We were approached with the brief of creating a branding to represent Matthew’s output in an effective, clean, but playful way, that would fit within industry standards and translate well into animated idents.

The logo and subsequent brand we created for Jumping Joseph is simplistic in nature, allowing for the content of whatever it’s placed within to take precedent. Opting for a friendly sans serif and minimal colour palette, the branding is friendly and approachable, an unassuming but memorable stamp to be placed alongside Matthew’s creations.
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